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Marketing branding director

£100,000 to £144,000
Job Type
8 Sep 2022

Job Responsibilities:

  • Responsible for the marketing development strategy of overseas markets, formulate the annual marketing promotion, brand media public relations work plan, and realise the company's brand value and marketing concept;

  • Responsible for market research and analysis, study the development status of peers and the industry, regularly conduct market forecast and intelligence analysis, and provide a basis for company decision-making;

  • Responsible for user traffic growth, responsible for organizing and implementing the company's online and offline marketing activities; formulating strategic brand communication strategies to enhance the effectiveness and creativity of brand content, as well as continuous exposure;

  • Focusing on the two core goals of brand building and marketing promotion, build a complete marketing team, process, system and tools, build brand management, digital marketing, content marketing, marketing automation, online and offline integrated marketing systems, and from Introduce innovative solutions from the perspective of market customer experience;

Job Requirements:

  • More than 8 years of market work experience, more than 5 years of experience in the blockchain/game industry, with independent leadership team, and independent planning and implementation of brand marketing success stories are preferred;

  • Have market acumen, operational planning ability, business negotiation ability and innovation ability, and leadership and coordination ability;

  • Strong negotiation and communication skills with customers, fast learning ability, and strong market competition awareness;

  • Good at cross-departmental organisation, communication and coordination of resources, good sense of teamwork.

  • Have a strong ability to develop traffic channels and promotion channels, actively explore various promotion channels, and establish cooperative relations with channels.

  • Have excellent English & Mandarin Chinese written expression and reading ability, be able to communicate in both languages, and study abroad background is preferred

Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates

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  • Job Reference: 707326187-2
  • Date Posted: 8 September 2022
  • Recruiter: Robert Walters
    Robert Walters
  • Location: London
  • Salary: £100,000 to £144,000
  • Sector: Sales & Marketing
  • Job Type: Permanent